On Thursday evening, while unconfirmed reports spread regarding the Brown University gunman, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and directing people to her channel's 9pm newscast.
Even though the network is hardly a perfect news source, her statement resonated for numerous observers. It stands as one of the outlets where you can find fact-based and mostly reliable reporting – notably during crises like the one developing in the vicinity of a New Hampshire storage facility.
An Uncertain Situation During a Business Tug-of-War
Yet the news network, now 45 years old, finds itself in a vulnerable situation as two massive media conglomerates compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the fate of CNN has become part of a major game of business acquisition, rather than as a question of what benefits the information-seeking public.
“Here is one more case of the deep structural problems with origins in decades of governmental choices,” said Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The debate about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a more important point.
“It is often framed as a financial tale with influential figures as the main characters, but there is very little discussion of the common good,” Pickard added.
The Complicating Layer: The Former President
The CNN scenario is further muddied by Donald Trump’s views about a network he has frequently denounced as perhaps his primary “fake news” antagonist.
Think back to the shouts of “CNN sucks!” at the president’s rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will insulate him from journalistic oversight. That is a factor in why he seems to favor Paramount Skydance, which has made a hostile bid.
Trump has reason to like that bidder more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
A Future of More Instability
Significantly, if Netflix prevails, CNN and other cable outlets would first be separated into a separate entity. Such a move could be a relief to many at the network, but it’s not exactly a secure position. That setup could set up CNN for another sale. The cycle continues.
If you ask Timothy Wu, much of this is illegal, anyway. The well-known analyst of big tech’s dominance wrote recently that competition laws should prohibit both deals.
“Each proposed deal would be harmful to the country, and both should be contested by anti-trust authorities,” Wu stated.
The Core Problem and a Way Ahead
Whatever happens with this particular battle, the bigger problem endures.
“The present media landscape is a highly system hostile to democracy, but we shouldn’t give in to a sense of powerlessness,” Pickard emphasized. Government actions – from the 1930s and 1940s – helped to create this overly commercial monster, and revised policy decisions can fix it.
Will that happen in an era where the head of the FCC will not confirm that the agency is independent? Reform is very unlikely now, but that doesn’t mean it will never happen.
Policies that support independent news organizations, bolster local journalism, finance public media, and outlaw the accumulation of media power in a handful of hands are achievable – they are essential for a functioning democracy.
Regarding media ownership, bigger isn’t better. And news organizations such as CNN shouldn’t be pawns in the most recent acquisition battle.